Apologies 101: Make Things Right

You know you made the right decision. 

And the decision was well made.

The problem is the results were not.

So now you’re on the hot seat.

People are clamoring for your head.

What do you do?

Apologize!

Every good apology has three operative elements: acknowledgment, acceptance and amends.

Acknowledge the wrong. First, say you are sorry for what occurred. People may be suffering. Acknowledge the pain and the loss. Make it known you understand their pain. Demonstrate empathy by showing compassion.

Accept the consequences. Shoulder the blame. Make it known that you hold yourself accountable and will work to rectify the situation. In the wake of the failed invasion in the Bay of Pigs, President John Kennedy, just four months in office, said, “Victory has a hundred fathers, and defeat is an orphan.”

Make amends. People are disappointed, frustrated, and maybe even disillusioned. They don’t want speeches; they want actions. Talk about what you and your team will do immediately. Get working on the problems and take corrective measures.

No excuses!

Keep in mind an operative principle of apologies. It’s not about you. It’s about them. A leader who discusses everything he did to avoid the mistake may tell the truth, but those suffering do not want to hear it. Instead, they want to know that the person responsible for the error is focused on making things better.

Good apologies all contain one key element: no finger-pointing. A senior leader often makes an apology, even when she may not be directly responsible. But as the top person, it becomes your job to own the situation. So you don’t point fingers. Instead, you swallow your pride, and you take the heat.

Anyone can make excuses except those in charge. “Never ruin a good apology with an excuse,” said Ben Franklin.  You can provide the backstory, but when you do make it clear that you are not excusing yourself, you are merely giving context. Own the decision and its consequences.

Doing this will make people recognize that you have something we all want: a backbone. By making amends and correcting the situation, you create a path forward for your team, your organization, and maybe your reputation.

Move forward

No leader makes the right calls at the right time. But great leaders make things right when things go wrong. As Winston Churchill once quipped, “Success in life is the ability to move from one mistake to another without losing enthusiasm.” Defeat is not the end unless you let it define you. 

There are, of course, mistakes that require the leader to step down. But, in the grand scheme of things, those occasions are rare. When they involve moral transgression, removal from the position is a good thing. When they include mistakes in judgment, regard them as “teachable moments.”

Apologies are but the first step toward creating a better future. Forget this at your peril.

First posted on SmartBrief on 8.20.2021

How to Remember 2020

No one wants to relive 2020. It was a year of pandemic, racial strife, economic crisis and climate catastrophes. This year, 2021 promises to be better; people are being vaccinated, jobs are returning, and a degree of congregant life is returning. Social injustice remains a scourge, but there is an awakening and renewed need for and action with diversity, equity and inclusion.

Amid this hope, if we close our minds to 2020, we will be doing ourselves a disservice. We experienced a world turned genuinely upside-down. If we shut our minds to what we experienced, we will have missed a great lesson. It is a lesson forged in loss of proximity, jobs and health. We cannot forget, nor should we, what we experienced as a culture and as individuals.

Lessons to remember

And so, we need to grieve. Millions around the world have died. Many millions more have lost jobs. Some even their identities as people who work and contribute. We must commemorate these losses in our memories and keep the memories of loved ones close to our hearts.

We need to be resilient. Good news. We are. We did not endure the suffering of this past year by lying down. We stood tall as possible and continued working when possible, educating our children, and most of all, caring for the sick. We, as a people, answered the call. Our losses have transformed us. We are resilient.

We need to act with empathy. What occurred with disease and hardship was a discovery that viruses do not distinguish between rich and poor, though the latter are more at risk. We re-discovered our humanity, the very fabric that binds us together as humans. Caring for one another is innate.

And we need to celebrate. We have endured a year that was something unprecedented. We survived. We made it. That is no small accomplishment. Our joy in what comes next should not blind us to our losses. Instead, it should remind us of their sacrifice. 

Challenge for leaders

Leaders can serve as beacons of hope. Reminding us of the past but pointing toward a better future. The values we held in January 2020 will be the values that help us create the “new normal.” It will build upon what we have learned and is enriched by the sacrifices we have made.

In the final battle scene of Saving Private Ryan, Captain Miller (Tom Hanks), lying mortally wounded, pulls Private Ryan (Matt Damon) close and says, “Earn this.” It was the captain’s last order; make the sacrifice of war worth it in your future life.

Our challenge is the same. And we can earn it with our example. Let us work together to make our future more prosperous, more generous, more compassionate. That would be a fitting tribute to a year of trouble and tribulation. We have endured.

We suffer together. We persist together.

We will emerge, let’s hope, a better people.

But if we are, it will involve personal change.

Each of us is doing what we can.

Adapted from themes of Grace Notes: Leading in an Upside-Down World.

First posted on SmartBrief.com on 5/28/2021

John Baldoni: Grace Notes Promo