Is there any business process more despised than sales?
But if sales is held in such low esteem, then how are customers supposed to come to us? Do they magically appear like Christmas presents under the tree?
Sales is that five-letter word no one wants to mention. Too bad. All of us need to be in sales. What you are selling is YOU.
So if are not selling, it means you lack faith in self and faith in what you can do to help others.
Re-framing sales then means re-thinking what you do. Very basically, consider sales as everything you do for a client — service, execution, follow up and re-engaging the process.
Selling your commitment is something that anyone with whom you work with can appreciate. Ultimately, sales is a reflection of your and your work. Use it to your best advantage.