How a Good Leader Reacts to a Crisis (HBR)

There is something about a big snowstorm that brings out the best, or more often the worst, in big city mayors. If, as former Speaker of the House Tip O’Neill once said, “All politics is local,” then you would think that the first hint of snow in the forecast would prompt mayors to relocate their offices temporarily to where the snowplows are dispatched.

Mayor Mike Bloomberg, who recently won a third term, and is widely regarded as an adept city leader, has come under fire for inefficient snow removal in New York City. Most of the complaints came from residents in the so-called outer boroughs — e.g., the four that are not Manhattan.

But across the Hudson, Newark Mayor Cory Booker has received acclaim for his response to the nor’easter snowfall, despite taking flak on a host of other matters. Not content with supervising removal, he plunged in with a shovel, helping to extricate cars, clear walkways, and in one instance deliver diapers to a housebound mother. He also tweeted his first-hand observations of the snow to his more than one million Twitter followers.

We like to see our elected officials in action. The contrast between Bloomberg’s reception and Booker’s can serve as a lesson for anyone in a position of authority. Here are some tips for the next big storm that hits your office:

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First posted on HBR.org 1/04/2011